As companies accelerate and expand their digital transformations and turn more & more data into strategic assets, the role of the Chief Analytics Officer is gaining traction amongst C-level executive teams and in the board room.
Customers are moving targets and it's challenging to understand their behaviors and interests. Discover 5 tips for a more holistic understanding of your customers and how to engage them in relevant and rewarding ways - leading to increased revenues and deepened loyalty.
Advances in predictive modeling mean that algorithms can be cheaply deployed with more automation to help companies predict demand for their product line. This will evolve to operational analytics processes that are embedded, automated and prescriptive.